Our Story

Soul Sports was incorporated in 1992 when three friends (Mark Hennessy, Brad Connelly and Steve Sardi),combined to cater for needs of sporting bodies.

Soul Sports manufacture, develops, markets, and supports many sporting organisations from state based sporting clubs to national sporting organisations such as the Australian Boomers, Sydney Flames, Sydney Kings, Melbourne Tigers and West Sydney Razorbacks.

The associations that have joined Soul Sports in a taking advantage of Austrian made are; Bankstown Bruins, Penrith Panthers,Blacktown Storm, Sutherland Sharks,Bathurst Goldminers, Hawkesbury Jets, Springwood Scorchers, Sherbrook Suns and Norths Bears.

Utilising the latest technologies Soul Sports provide practical, user-friendly solutions for all of its clients and sporting partners. The company’s head office is located in Penrith, New South Wales. Since 1992, Soul Sports have invested heavily in the continued development of its operations, which is reflected in the quality of the products and service delivered to the marketplace.

The directors and the strong focused team have been meticulously following the development and growth of basketball worldwide. It is through this focus that the results have been achieved on a consistent basis. Today Soul Sports is established within the basketball marketplace as one of the premier companies to deal with. With this in mind we have now challenged our selves to take this model and apply it to other sports such as Netball, Soccer, Rugby, Touch Footy just to name a few.

Our mission is to provide the absolute best service to all sports, backed up by the highest quality products to all of our clients and sporting partners. Being an innovative and technology-savvy organization, we strive to help our clients reach their full market potential. Soul Sports is continually working to improve existing products and services and to introduce new ones to satisfy our client’s needs. We welcome the challenge for all the clubs who are in need of service and we welcome feed back to improve our services.